Since video involves a multitude of fleeting images, it is important that UAB is strongly identified.

• The UAB logo and wordmark must be conspicuously placed in the video, preferably at the beginning and the end. Typeface and color should also be consistent with approved guidelines.

• Specific versions of the equal opportunity policy and sexual harassment statements must be included in all video produced for UAB employees and students (see "EEO statement" in the Writing Style Standards section of this style guide).

• UAB's Creative and Marketing Group (934-5310) should review your promotional video and broadcast work to ensure it follows official guidelines.