Simon Sheng, Ph.D., associate professor in the School of Business, is the trip’s faculty leader. Sheng received his B.S. from China’s Tsinghua University and has authored several papers on business and culture in the country. His core research is on emerging economies with a focus on pricing, market channels, institutional theory and marketing issues.
Students must enroll in BUS 490: Business & Culture in China to participate. They will receive a total of three credit hours, which may be used to satisfy international business major and minor requirements or be used as a general elective for other majors at UAB. The trip, open to all interested UAB students, is a collaboration between the School of Business and the UAB Office for Study Away.
More info about UAB in China