Eddie_FriendWith 40 years of experience in law at Sirote & Permutt PC, Assistant Professor Edward Friend brings valuable, real-world experience to the classroom for our business students.  Friend joined the UAB School of Business in 1995 as an adjunct professor and has served as full time professor for the past four years.


Along with former dean Bob Holmes, Mr. Friend created the much talked about MBA capstone course, Strategic Management: Conversation with CEOs, in which CEOs or former CEOs bring their experience into the classroom for students to learn from.  The class has been a huge success since its inception and has been added to the Business Honors curriculum.  Along with the strategic management course that Friend now teaches with Assistant Professor Steven Yoder, Mr. Friend also instructs Legal Environment of Business. "Through a combination of humor, sincerity, and expertise, professor Friend captivates his classes with story after story highlighting the material he teaches, says Josh Carpenter, current business student. “His genuine interest in the success of his students in and beyond the classroom is unprecedented. The lives of the students who sit in his class are permanently changed as they gain an understanding and appreciation for servanthood through his instruction or personal investment in their own lives."


In addition to his commitment to the success of students here in the School of Business, Mr. Friend carries his passion for servanthood to other areas in the community.  He has served as a leader for several philanthropic efforts in the community with the distinction of serving not once but twice as the chairman of the Birmingham Regional Chamber of Commerce. He has also been instrumental in his role as Big Brother (Big Brothers Big Sisters) for over 30 years to one young man who has become highly successful at Mayer Electric Company.   “Lots of people go to lots of meetings on civic boards but few have the demonstrable impact on a life like Eddie has with this young man”, says Steven Yoder, assistant professor.


Selected from a field of more than 1,000 former honorees, Mr. Friend was recently inducted into the Birmingham Business Journal’s Top 40 Under 40 Hall of Fame, which honors former honorees who have more than fulfilled their potential.