Quality Matters logoThe University of Alabama at Birmingham is committed to implement the Quality Matters standards for the design of online and/or hybrid courses. We are systematically building and evaluating our courses based on these rigorous, research-based standards. The Quality Matters standards assure that the online components of these courses promote learner engagement and provide students with all the tools and information they need to be successful learners. For more information regarding Quality Matters, please visit the QM website, www.qmprogram.org.


What is Quality Matters?

Quality Matters (QM)™ is a faculty-centered, peer review process that is designed to certify the quality of online and hybrid/blended courses. QM is a leader in quality assurance for online education and has received national recognition for its peer-based approach and continuous improvement in online education and student learning. QM subscribers include community and technical colleges, colleges and universities, K-12 schools and systems, and other academic institutions.


Create a MyQM Account

If you do not have a MyQM account, please create a MyQM account to view content.

The Primary Components in Quality Matters

There are three primary components in Quality Matters:

  • The QM Rubric
    Based on research-supported and published best practices, the QM Rubric is a set of standards by which to evaluate the design of online and blended course. The Rubric is complete with annotations that explain the application of the standards and the relationship among them. A scoring system and set of online tools facilitate the evaluation by a team of reviewers. Please visit The QM Rubric page for more information.
  • The Peer Review Process
    Quality Matters promotes peer review process and provides a database of Certified QM Peer Reviewers eligible for assignment to a peer review team. Any subscribing institution may conduct internal or informal peer reviews. Official course reviews may be conducted only by eligible subscribers, QM, or its designers. Please visit The Peer Review Process page for more information.
  • Quality Matters Professional Development
    Quality Matters Professional Development supports the other QM program components and is an important part of quality assurance effort. QM provides on-site, online, and web conferencing opportunities to a broad audience that includes, but is not limited to, instructional designers, faculty, instructors, teachers, and administrators. Please visit the Quality Matters Professional Development page to learn more.

UAB History of QM Use

The Collat School of Business (CSOB) was first to adopt Quality Matters at UAB in 2010, submitting the first course for a QM Managed review in 2011. The course earned QM Recognition — the first in Alabama to do so. A faculty training course, a requirement for CSOB faculty developing online courses, was the second to earn recognition in the state.

Provost Lucas provided a full campus-wide subscription to QM in the spring of 2012. Since then, QM has gained in popularity as faculty and instructional designers have driven use of the Rubric.

Why Quality Matters?

One of the objectives of the UAB eLearning Strategic Plan is to ensure online education content and delivery is aligned with SACSCOC, the Online Learning Consortium, and Quality Matters, or other standards. To meet this objective, the UAB eLearning QM Task Force was formed with the intention of developing an implementation plan.

The eLearning QM Task Force is comprised of 11 members representing the following college/schools: Arts and Sciences, Business, Dentistry, Education, Engineering, Health Professions, Nursing, and Public Health. Some of the schools have been in the online space for years and others are only beginning. Participation in this task force as well as the various committees associated with eLearning is evidence of our strong and widespread commitment to quality in online education at UAB.


UAB’s QM Objective

The main objective for the QM initiative is to implement a strategic Quality Matters review process campus-wide that ensures quality in blended and online education by:

  • Utilizing the Rubric Standards for solid course design
  • Providing professional development opportunities to faculty and staff for engaging in peer reviews and applying QM principles
  • Supporting QM and subscriber managed formal reviews for recognition

Budget

UAB eLearning will provide funding to support implementation of QM. The budget follows. Professional development and reviews beyond those outlined above will be the responsibility of individual schools/college.

ITEM 2015-2016 2016-2017 2017-2018 PLAN TOTALS
Peer Reviewer Training
($200 per participant)
$1,400
(7 certified)
$1,400
(7 certified)
$2,000
(10 certified)
$4,800
(24 certified)
Master Reviewer Training
($300 per participant)
$1,500
(5 certified)
$2,100
(7 certified)
$3,000
(10 certified)
$6,600
(22 certified)
Face to Face Facilitator Training
($500 per participant)
$1,000
(2 certified)
$1,000
(2 certified)
  $2,000
(4 certified)
Online Facilitator Training
($500 per participant)
$1,000
(2 certified)
$1,000
(2 certified)
  $2,000
(4 certified)
APPQMR Course Materials
($20 per packet)
$1,200
(60 trained)
$1,200
(60 trained)
$1,200
(60 trained)
$3,600
(180 trained)
Course Reviews
($250 per course)
$12,500
(25 reviewed)
$12,500
(25 reviewed)
$12,500
(50 reviewed)
$37,500
(100 reviewed)
License Renewal
(Annually)
$3,800 $3,800 $3,800 $11,400
Totals $22,400 $23,000 $21,500 $67,900

Subscriber Benefits

As a subscriber, UAB offers faculty and staff the following benefits:

  • Access to the Quality Matters fully-annotated Higher Education Rubric
  • Access to Web-based automated Rubric tools, for informal (unofficial/internal/self) course reviews for the development and improvement of online or blended courses
  • Discounts on QM Professional Development, Official QM-Managed course reviews, conferences, and events
  • Complimentary seats in the “self-paced” QM Coordinator Training (QMCT)
  • Ability to create MyQM accounts which gives all faculty and staff access to our tools and resources and their personal QM Activity, including certificates of training and/or course certification
  • Access to reporting tools through MyQM
  • Access to My Custom Review Tool which allows an organization to develop their own Rubric
  • Access to communication tools to send customized emails to specific individuals, role holders or everyone in the organization with a MyQM account
RELATED PAGES
The QM RubricThe QM Rubric
Peer Review ProcessPeer Review Process
Recognized CoursesRecognized Courses
QM FAQsQM FAQs