Adding value to your company. Taking steps that matter to boost your revenue without going overboard on expenses. Find out what really matters to your business and see what matters. If you're office is spick and span but you've got no assets coming in, what's the point? Hold this reality up against businesses that focus more on adding real value and less on superficial value. Their businesses typically make more money, and isn't that the point? Not expensive junk to trot out for show, but spending money on adding value to your company and your clients.
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Dale Callahan is a contributing writer for the IEM Blog. Dr. Callahan is the IEM Program Director for the Information Engineering and Management Program at the University of Alabama at Birmingham. His thoughts here represent the types of topics covered in the Entrepreneurial courses he teaches the clients of the IEM Program at UAB. Thanks to DaleCallahan.com for this article.