Bob Shepard

Bob Shepard

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Public Relations Manager, Health and Medicine

bshep@uab.edu • (205) 934-8934

Leads external communications for units within health and medicine. Shepard and his team proactively tell the story of UAB health and medicine, including patient stories, innovative research and new therapies, through original content and extensive collaborations with local, national and international media. The team works reactively to ensure appropriate experts are connected with media within their deadline.

Specific beats include: Civitan International Research Center; CCTS; emergency medicine; Health System Administration; School of Medicine (administration, student news, education); neurology; neurosurgery; orthopedic surgery; Reynolds Historical Library; Alabama Museum of the Health Sciences; Lister Hill Library; Acute Care Surgery, Radiation Oncology, Precision Medicine, Informatics

Callahan Eye Hospital was also recognized by Press Ganey for patient satisfaction in 2010 and 2011.
The UAB Callahan Eye Hospital celebrates its 50th anniversary as Alabama’s only eye specialty hospital.
Researchers at Southern Research Institute and UAB tackle five common myths about the flu, and stress the importance of getting a flu shot.
UAB’s Critical Care Transport team practices regularly for what they hope never happens … a plane or ambulance crash.
This group, newly established as an AES committee, is charged with promoting and tracking progress in areas targeted as potential epilepsy benchmarks by NINDS.
The story of the use of anesthesia in the Civil War, from the very different experiences of a private and a general, according to the world’s first academic anesthesiology history unit.
A UAB expert offers advice for when the holidays can be a season of sadness.
The National Spinal Cord Injury Statistical Center, housed at UAB, estimates that there are 270,000 people living with spinal cord injury in the United States.
A boost to telemedicine, UAB does orthopedic surgery with mobile video technology from VIPAAR along with Google Glass.
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