Explore UAB

A shared brand unifies, simplifies, and defines UAB. But it's more than a logo or website. Our brand is our reputation: It explains who we are and why we matter to students, employees, and the communities that support and rely on us.

Visual Identity

Visual Identity

Access the key components that represent our visual brand identity.

Voice

Voice

Writing or publishing copy for the university? View guidelines and examples.

Feedback/Need Help?

Can't find what you need? Do you have suggestions for items to add to our brand and communications toolkit? Email marketing@uab.edu, and we'll connect you with the right Marketing & Communications team member.

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