A UAB banner on a light post next to a flowering tree. The Mass Communication concentration allows students to specialize in: broadcasting, journalism, or public relations. A Minor is required for a degree in Mass Communication. To earn a BA in Mass Communications you must complete 41 semester hours of course work.

Broadcasting Concentration

Students in broadcasting prepare for professional careers in television production, news operations, or management. Learn more about what to expect, why to study with us, and what the requirements are.

Journalism Concentration

This concentration is designed to prepare students for work with newspapers, magazines, and company publications. Learn more about what to expect, why to study with us, and what the requirements are.

Public Relations Concentration

Public relations is a pre-professional program designed to acquaint students with the theoretical knowledge and the practical skills necessary for relating ideas and information to the public. The program stresses writing, oral, and analytical skills. Learn more about what to expect, why to study with us, and what the requirements are.

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All the information you need to apply can be found on UAB's Undergraduate Admissions Hub.