This book talks all about the principles and strategies that allow companies to succeed, as well as other companies ot fail. Is it the marketing? The Leadership? Maybe the approach? The funding? This book takes a straight look at why some startups go on to be household names, while others fade away as one-hit-wonders.

All of the books we recommend on this site are books we read ourselves, and have benefited from reading. We are passing along these titles to you as our way of helping you better yourself and your career. We have linked to the leadership team member that read the book we show you here and you can email them to ask them about any title shown. We are NOT receiving any money back from the sale of these books, we simply want our website to be a place that reflects the ultimate goal of IEM, and that is to provide any professional, from corporate to stay at home mom, with the tools they need to succeed.

We consider this book to be a good tool for pursuing success no matter where your career takes you. Click the links provided to find out more about this title or to purchase this book.

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