Acceptable Use of Computer and Network ResourcesNetwork Usage Guidelines
This policy governs the use or creation of digital mass communications and digital content in pursuit of official UAB business and in association with the UAB brand and sets forth expectations for oversight, requirements, and privileges. This includes the people, processes and technology necessary for such efforts. The purpose of this policy is to promote consistency in UAB’s official public presentation, provide resources to individuals responsible for creating and maintaining digital mass communications and digital content, and reduce legal and regulatory risks related to privacy and security.
Digital mass communications and digital content (“content”) as defined in this policy includes all communications, content, and assets used to interact with public audiences and to undertake official UAB business or otherwise further the mission of UAB. Categories of content include, but are not limited to:
Internally and externally hosted web sites, web pages, and web-based assets;
Internally and externally hosted intranets or portals;
Social media sites and tools;
Mass messaging to include SMS and email; and
Mobile-based assets including mobile applications.
Content must be:
Accurate, factual, and current;
Composed in accordance with the UAB Brand Standards and UAB Web Content Guidelines, unless an exception is granted by the UAB Digital Communication Operating Committee;
In compliance with all applicable copyright rules and regulations;
In compliance with applicable laws and regulations, particularly those which protect individual privacy and/or confidentiality (e.g., HIPAA, FERPA); and
In compliance with all other applicable UAB policies, including but not limited to Acceptable Use of Computer and Network Resources, which restricts use of UAB assets for personal or other for-profit purposes.
Gross violations of this policy by faculty, staff, or students may result in disciplinary action up to, and including, termination of employment or other relationships with UAB.
Decisions of the UAB Digital Communication Operating Committee related to approvals, disapprovals, or exceptions may be appealed to the Provost, who in collaboration with the Vice Presidents for Information Technology and for Development, External, and Alumni Relations, makes final determinations.