Bob Shepard

Bob Shepard

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Public Relations Manager, Health and Medicine

bshep@uab.edu • (205) 934-8934

Leads external communications in healthcare, biomedical research and for UAB's six professional schools (Dentistry, Health Professions, Medicine, Nursing, Optometry and Public Health. Shepard and his team proactively tell the story of UAB health and medicine, including patient stories, innovative research and new therapies, through original content and extensive collaborations with local, national and international media. The team works reactively to ensure appropriate experts are connected with media within their deadline.

Specific beats include: Civitan International Research Center; CCTS; emergency medicine; Health System Administration; School of Medicine (administration, student news, education); neurology; neurosurgery; orthopedic surgery; Reynolds Historical Library; Alabama Museum of the Health Sciences; Lister Hill Library; Acute Care Surgery, Radiation Oncology, Precision Medicine, Informatics

NIH research funding to the UAB School of Medicine has increased by more than $100 million in the past five years, a barometer of the school’s success.
The UAB School of Medicine’s successful Match Day saw 98 percent of the graduating class match in residency programs ranging from primary care to surgery.
The Junior Board of Alzheimer’s of Central Alabama will fund a UAB program to train the next generation of Alzheimer’s disease researchers.
UAB School of Medicine art show entries are being offered in a silent auction to benefit a local childhood cancers and blood disorders initiative.  
UAB neuroscientist Vladimir Parpura will begin a four-year term as a council member of the International Society for Neurochemistry.
The 16th Annual Conference of the Midsouth Computational Biology and Bioinformatics Society will be held March 28-30 and UAB’s third Annual Transformative and Translational Informatics Symposium will be on March 28. 
A new screening tool developed at UAB has been shown to be an effective aid in determining the severity of cognitive issues.
Alison Cernich, Ph.D., the director of the NIH National Center for Medical Rehabilitation Research, will be the featured speaker at the March 20 symposium.
New doctors finishing medical school find out where they will do their advanced residency training Friday at Match Day.
Groundbreaking research from UAB shows that out-of-hospital cardiac arrest is the third leading cause of years lost and years lived with a disability due to a disease. 
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