Typefaces do more than spell words. Used consistently, they become images or symbols for our brand and demonstrate its essence.

UAB websites use two fonts: Arimo (the type you're currently reading) and Source Sans Pro (used in headlines like the words "Typography" above). They are sourced from Google with an SIL Open Font License (OFL).

The UAB logo uses the Avenir font. If you'd like to produce other materials that use the Avenir font and you do not currently have access to this font on your computer, you can contact Student Affairs Marketing at samarketing@uab.edu