Explore UAB

Things you might not know about us

We may not have met in person, but there’s a good chance you’ve seen our work around Birmingham, on your TV, in leading newspapers across the globe, and just about everywhere on the web.

Check out some fun facts about Marketing and Communications below. Ready to work together?
Contact a member of our team or submit a story idea today.

There were over
40 million
pageviews on UAB websites in 2017, nearly 5 million of those were on the UAB homepage.

We oversee the maintenance and support of 600+ websites, representing over
55,000
pages of content.

Digital Marketing

We offer digital marketing, including Google AdWords and social media campaigns.

The eReporter is sent to
28,166
UAB staff and faculty, twice weekly.

Drones

We have drones (and licensed FAA pilots to fly them).

UAB has more than
48,000
followers on Facebook (20,900+ on Twitter, 4,800+ on Instagram, 94,000+ on LinkedIn).

The UAB Reporter was visited by viewers in
3,795
cities in 143 countries in 2017.

We launched the UAB app which has had over
30,000
installs.

On average,
97
editions of The eReporter are published annually.

BBC Interview

In 2017, UAB Department of Ophthalmology Associate Professor Brian Samuels recorded an interview with the BBC about eye health in astronauts.

Greenmail is sent to
33,441
UAB students weekly.

UAB Magazine has been in print since
1980.
The most recent issue reached 24,000 people.

The eReporter shares links from sites
throughout UAB, generating more than
550,000
pageviews on UAB sites this past year.

Canadian Broadcasting Corporation

In 2017, a UAB Department of Social Work professor had a live interview with the Canadian Broadcasting Corporation about Hurricane Harvey from the UAB News studio.

31
communications specialists have worked in internal or external communications roles since 1995.

We built the UAB map website
which contains nearly
300
points of interest.

UABArts promotes more than
200
arts performances and exhibitions, lectures, workshops and classes presented by the Alys Stephens Center, Abroms-Engel Institute for the Visual Arts, and departments of art and art history, music, and theatre each year.

More than
3,000
requests for publicity were submitted in 2017.

More than
2,900
items were posted to the UAB Reporter site last year.

The office averages
483
releases a year, which is more than 40 per month.

External Media

Every department has one person devoted to external media.

Seven
public relations staff are certified in emergency communications procedures via the National Incident Management Response program.

We have
two
in-house studios.

The longest-tenured public relations officer has issued over
4,000
news releases (4,370, in fact) over a 23 year time period.

Emmy Award

We won an
Emmy® award
for “Outstanding Sports-Feature Segment” for the video “More Than a Game.”

On average
44
GreenMail editions are produced annually.

Jeff Hansen

In January, 2018, alone, news releases by Jeff Hansen were picked up by 95 publications or websites, including translations into German, Spanish, Persian, Mayan and Romanian. Countries where they appeared included Iran, Mexico, Great Britain, Germany, Spain, Canada, Guatemala, Romania, Australia, India and the National Science Foundation website.

We manage the UAB Image Gallery, containing more than
19,000
photos.

Our team has traveled
983
miles to track down a single story.

Our photography staff takes
30+
headshots per month.

UAB Professor Stefan Kertesz, M.D. appeared in
1,000+
media clips in 2017 for his views and expertise in the field of opioid addiction and recovery, according to Meltwater.

Between November and December 2017, UAB professor Larry Powell, Ph.D., had more than one
dozen
local and national media interviews related to the Alabama Senate race.