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Introduction

UAB Student Affairs teamed up with students from across campus to launch a marketing campaign to educate Blazers on the importance of adopting safety protocols to prevent the spread of COVID-19 in our campus community. As Blazers, it’s our responsibility to make sure that our campus is safe for each other, and we wanted to make sure that message is loud and clear.

After conducting a student survey with more than 600 responses, facilitating focus groups and working with various student teams and committees, “SHOW your Blazer spirit” was born.

SHOW stands for Staying six feet apart, Hand washing, Owning responsibility and Wearing a mask. When you are adopting these safety measures, you are SHOWing your Blazer spirit as well as helping to make UAB a safe place.

This campaign will be completely led BY STUDENTS and will also serve as the second phase of the University-wide #UABUnited campaign.

Feel free to grab these digital assets below while you are SHOWing your Blazer spirit. Be on the lookout for details on contests, free swag and more to come.

 


  • SHOW CONTESTS 💚

      Hill Student Center staff standing in front of SHOW poster

    Show Selfie Contest

    DATE: Feb.12 - March 31

    RULES: Post a selfie on your Instagram at various SHOW art installations across campus.

    AirPod Pro prize for Show Contest, pictured
    • A SHOW campaign display must be visible in your picture.
    • Contest limited to current UAB students only. Faculty and staff are not eligible to enter contest.
    • All posts must tag #showuab in order to be entered into the giveaway.
    • Instagram stories do not count as a contest entry.The picture must be posted to your Instagram grid.
    • Double your chances! If you are wearing a SHOW mask and/or T-shirt in your selfie, receive one additional entry per post.
    • A maximum of five (5) entries per student throughout the duration of the contest allowed.
    • The Hill Student Center will draw three (3) student names at random on April 5th.

    PRIZE: Airpod Pro

    • Airpod Pros will be given to 3 winners randomly chosen at the conclusion of the contest during an Instagram live at 1pm CST on April 5th, 2021. Follow the Hill Student Center (@uabhsc) to see if you’ve won!
  • Share your Blazer Spirit! 🔥

     

    On Social Media!

    Facebook/Twitter

    Instagram/ Facebook Stories

    Social Frames!

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    Online!

    Wallpapers

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    Zoom backgrounds


    Digital Signage


    Email signatures


    Powerpoint Slides