Explore UAB

UAB's official colors are green and gold. However, UAB Medicine uses a modified color palette to communicate with its patient and academic audiences. By properly using our colors, you create a clear connection with established trust and reputation of the UAB brand.

Primary Color

Use our primary color to connect with our established audiences and capitalize on the established trust and equity of the UAB Medicine brand.

 

UAB Green

Pantone 357

C86 M40 Y91 K39

R26 G86 B50

#1a5632

Secondary Color

While our primary color should suffice in most cases, our secondary color Healing Teal is available when communicating to select audiences such as patients.

 

Healing Teal

Pantone 7714

C100 M36 Y46 K10

R26 G86 B50

#007580

Accent Colors

Accent colors can enhance your projects but should be used sparingly. Accent colors must be used with UAB Green or Healing Teal; they cannot be used on their own. They should not exceed 10% of the overall design, and they should never be used to differentiate your unit from other UAB units.

 

Trust Teal

Pantone 570

C57 M0 Y34 K0

#68C6B8

 

Campus Green

Pantone 376

C50 M0 Y100 K0

#90D408

 

Bham Blue Sky

Pantone 2198

C60 M0 Y3 K0

#42CAF0

 

Ever Loyal Evergreen

Pantone 2257

C80 M0 Y100 K0

#17B045

 

Dragon's Lair Green

Pantone 5535

C85 M50 Y87 K66

#033319

Highlight Colors

Campus Green

 

30% - #D7EFA6

 

20% - #EAF7D0

 

10% - #F4FBE7

Trust Teal

 

30% - #C0E4DA

 

20% - #CFEAE2

 

10% - #E2F2EC

Ever Loyal Evergreen

 

30% - #ACE2BC

 

20% - #D3F0DB

 

10% - #E8F7ED

Neutral Colors

Use neutral colors to balance a design in a more subtle way. Black and white are also acceptable when needed.

 

Black#000000

 

10% - #D1D3D4

 

10% - #E6E7E8

 

5% - #F1F2F2

 

White#FFFFFF

 

#F4F0EB

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