All UAB units ordering promotional items (e.g. pens, tote bags, mugs, etc.) or apparel with UAB (state) funds are required to order from a University Purchasing-approved vendor and obtain approval from the Office of Marketing and Communications prior to completing an order. This is required regardless of whether or not UAB trademarks are displayed on the promo items or apparel.
For brand guidance for specific promo items, refer to the Logo Usage Guidelines for your relevant organization (University, Medicine or Athletics).
Ordering Process & Vendors
Step 1: Select an Approved Vendor
All promo items and apparel purchased using UAB (state) funds must be sourced from a University Purchasing-approved vendor. These approved vendors are also CLC licensed to produce UAB trademarks. If non-UAB (non-state) funds are being used to purchase promo items and apparel that feature UAB trademarks, you may use any vendor that’s currently CLC licensed for UAB.
View Approved Vendors Opens an external link.
Step 2: Obtain Cost Estimate + Art Proof
Obtain a cost estimate and a vendor-provided art proof that adhere’s to UAB’s brand guidelines.
Step 3: Submit a Marketing Approval Form
Submit a Marketing Approval Form before proceeding with the vendor. You will be required to upload a PDF of the vendor-provided art proof, as well as details regarding cost, quantity, and purpose. Marketing approval is required regardless of whether or not UAB trademarks are displayed on the promo items or apparel.
Marketing Approval Form Opens an external link.
Step 4: Marketing Review and Approval
All submissions are reviewed by the Office of Marketing and Communications to ensure:
- Use of approved and licensed vendors
- Appropriate use of UAB trademarks and brand
- Compliance with legal guidelines
Items with a Unique Ordering Process
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Blaze Stress Ball
UAB partnered with Taylor Communications to design a custom stress ball modeled after our mascot Blaze. The figure is 4.5” tall by 3” wide and can accommodate customization on the belly. A minimum quantity of 2,000 is required, and production and ship time can take around 20 weeks. To request an estimate, or to place an order, please e-mail This email address is being protected from spambots. You need JavaScript enabled to view it. . -
Name Badges
Name badges are an important aspect of promoting identity. They are used to identify individuals connected with the university, particularly for business purposes such as recruitment or customer service activities. A standard name badge using the official full UAB logo is available for UAB departments.
Three templates are available:
Option 1
Name
Department
Option 2
Name
Title
Department
Option 3
Name
City, State -
Podium Drapes
In order to ensure consistency for various units at events, order the standardized podium drape that's color matched in UAB Green from Taylor. One version allows school / college / unit name to be added in text and another version features the core university logo alone.

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Stationery and Business Cards
With more than two million pieces ordered every year, stationery is easily UAB's most visible and frequently used form of printed communication. Learn more about Stationery and Business Cards and the ordering information.
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Tablecloths
Core university logos, lockups, or shortcuts are all acceptable for tablecloths. For off-campus events, a lockup is strongly recommended. All new branded tablecloths are color-matched to UAB Green and can be ordered from Taylor through BuyUAB.

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UAB License Plate
A UAB license plate shows pride for your alma mater and your commitment to UAB students. The proceeds from every sale or renewal of this license plate directly fund the License to Learn Scholarships that are awarded each year by the UAB National Alumni Society.
The UAB National Alumni Society is proud to partner with our schools and colleges in raising over one million dollars from alumni to provide student scholarships.
The tax-deductible UAB license plate costs just $50 more than a regular tag, and $42.50 goes directly to students in need. They're available in standard alphanumeric formats and can also be personalized.
Contribute to a brighter future for UAB students and order your UAB tag today at your county courthouse.
For more information on the UAB License to Learn tag, call 205-934-3555 or 1-800-898-ALUM, or email
This email address is being protected from spambots. You need JavaScript enabled to view it. .Find out more information about the UAB license plate by visiting the Alabama Department of Revenue Motor Vehicle Division.
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Cakes and Edible Goods
From graduation to retirement and everything in between, UAB Blazers and their families have so much worth celebrating. That’s why we work with you and your bakery of choice to allow the display of UAB trademarks on special occasion cakes and edible goods. Simply complete the form below to request an official letter of permission you may present to your bakery.Request an Official Letter of Permission Opens an external link.
When displaying UAB trademarks on cakes and edible goods, please:
- Use only current and correct trademarks.
- Never alter, edit, or distort trademarks.
- Do not display UAB trademarks with non-UAB trademarks or logos.
- Never display UAB trademarks with profanity; obscenity; images of drugs, alcohol, weapons or violence; language that may disparage UAB; or language that contradicts UAB’s missions and core values as a university and medical center.